Looking for the best iOs photo and video apps for business? If you’re using social media to grow a platform, these are important tools to have in your toolbox. (Plus, I can’t answer “What app is that?” as often as it’s asked!)

Some are free & some aren’t, but they’re all worth the download. Enjoy!

Photo Apps


Any pic you see that contains one of my logos (Myers Cross Training, Cross Training Couture, or She Works His Way), this is the app I’ve used to create it. It’s also fantastic for putting words on photos, and it has some great filters.


If you need to get multiple pictures in a frame, this is what I use. There are several others that are similar, but this is my go-to app.


For basic photo editing & re-touching lighting or contrast, this app is super user friendly.


If you need to blur out the background of a photo (like if you’re working out in your garage & there’s a lawn mower right behind you), this is the app for you.


If you need to merge two photos, you can use this app to do just that.

Video Apps


This is my app that I edit almost every video in first. I can add music/voiceover, slow it down, speed it up, add transitions, split screens, etc. If you haven’t upgraded to the iPhone 6 yet, you may not have all of the features you see me using. This app just keeps getting better!


When you see me do a video that has a text box at the bottom, this is what I use. I use a blank picture of text for the bottom picture, make the bottom photo as small as possible & fill the top box with the video I edited in iMovie. There are many arrangements of posts/videos you can use, but the two horizontal boxes is what I use the majority of the time.


If you need text on your video, this is the app I use for that effect. It has many other uses too, but that’s my main use.

Two Extra Tips

I decided to also include some free social media etiquette tips, here are just two tips before asking the question, “What app is that?” on someone’s post.

1. Has the question already been answered on that post?

It never seems to fail that I get asked, “What app is that?” multiple times after I’ve already answered the question. Chances are – if you wanted to know, someone else did too! Double check the comments to see if the question has already been answered.

2. Why do you want to know what app it is?

Chances are, we want to know because we want to be able to duplicate the app for our own personal use or business use.

But it was their creativity caught your eye.

Or the content was awesome.

Or it was well-branded.

Or it was easy to follow. 

Whatever our reason, it boils down to the fact that it was a great photo/video/post & their content deserves a comment before simply jumping into our own agenda. They obviously put time & effort into it, so let’s offer encouragement in a world where it’s missing too often!

So for example, “I love how you used two videos side-by-side. That was so cool – I watched it several times. Would you mind telling me which app you used? This would be so helpful for me when I do a high-impact workout move so I could show the appropriate modification at the same time. Thanks!”

That’s much more likely to get a response from someone instead of simply asking, “What app is that?”

So… do you have a favorite photo or video app? Please leave your favorite app in the comments & how you use it. I’d love to make this post a great resource for all, and your input is appreciated!