***This is a digital download

If you are part of the SWHW Network – this download is FREE inside the member portal under resources!

One of the biggest marketing mistakes is when brands use verbiage that sounds like they’re communicating with an audience…when they’re actually talking to one person. And think about it – wouldn’t you choose a conversation over a presentation?

This questionnaire and template will help you brainstorm and identify your ideal customer is so you can make sure all of your communication is tailored to reach the right person.


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